Privacy preserving data anonymization

PROVAI enables secure, compliant data workflows through advanced anonymization tools that protect sensitive information across domains.

Our solution facilitates the development, validation, and assessment of data-driven systems, including AI applications, while ensuring full alignment with GDPR, the AI Act, and other regulatory frameworks.

Designed for use in automotive, mobility, industry, and beyond, PROVAI helps organizations unlock the value of real-world data — without compromising user privacy or legal compliance.

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Effective and practical video anonymization.

Scalable, automated video anonymization, with guaranteed GDPR compliance.

The PROVAI anonymizer ensures privacy protection in visual data by detecting and irreversibly anonymizing sensitive elements such as faces, license plates, or identifying features — while preserving the data’s utility for AI development, testing, and certification.

Unlike traditional blurring or masking techniques, our solution leverages Generative AI and other advanced methods to deliver high-quality, irreversible anonymization, ensuring full compliance with GDPR and alignment with the upcoming AI Act.

Built for scalability and automation, PROVAI enables organizations across sectors — from mobility to industry — to work with real-world video data securely, responsibly, and without legal uncertainty.

Value Proposition

Comprehensive and automated privacy protection

PROVAI delivers end-to-end, automated privacy protection designed to scale with real-world data demands. Our technology safeguards personal identities by anonymizing sensitive elements in full compliance with the AI Act and GDPR, ensuring that your data workflows remain legally sound and ethically responsible. Built for large-scale operations, PROVAI enables organizations to process vast volumes of data securely, without compromising efficiency or data utility.

Preserves purpose. Multiply data value

Unlike conventional anonymization methods such as blurring or masking, PROVAI ensures that the core functionality and richness of your visual content remain intact. By preserving spatial, contextual, and semantic integrity, our anonymization technology allows data to retain its full value for AI training, validation, and advanced analytics. This means organizations can meet strict privacy requirements without sacrificing the performance or reliability of their data-driven systems

Anonymization powered by Generative AI

PROVAI leverages advanced Generative AI techniques to anonymize sensitive visual elements such as faces, bodies, and license plates — replacing them with realistic, synthetic alternatives that preserve scene context while guaranteeing irreversible privacy protection. This approach ensures compliance with privacy regulations like GDPR and the AI Act, while maintaining the structural integrity and usability of the data for downstream tasks. With PROVAI, anonymization is not just secure — it’s intelligent, robust, and purpose-preserving.

Serving Multiple Domains

We deliver sector-specific solutions, built on tested deployments and real operational needs. Trusted by industries where precision, compliance, and automation matter most.

Automotive

Railway

Agriculture

Drone

Industry &

Logistics

Infraestructure

& Security

Use Cases

ADAS/AD dataset generation

IN-CABIN monitoring

DRONE – based traffic analysis

CCTV and surveillance

RAILWAY traffic sign/light

Features

Automated source anonymization.

The content is anonymized prior to use as mandated by law and executed automatically without the involvement of any human operator.

Comprehensive identity protection

Produces videos that have been modified to the extent that the identity is irretrievable, while still fulfilling their original purpose.

Flexible processing models for every development

PROVAI supports multiple processing strategies to adapt to your system architecture and data privacy needs:

Offline: Media is first stored and then anonymized through post-processing – ideal for batch workflows or historical data.
Real-time: Anonymization is applied instantly during data capture, enabling edge-based processing and immediate privacy protection.Images are anonymized instantaneously.
Hybrid Distributed: Core identity-removal operations are executed in real time at the edge before any data is stored, while high-quality synthetic replacement is performed offline in the cloud. This approach ensures legal compliance from the moment of capture, without compromising data quality for downstream tasks

About us

Provai is developed by Vicomtech, a leading applied research center specialized in Artificial Intelligence and digital technologies.

More about Vicomtech

Contact us

Whether you have questions, feedback, or want a custom demo, our team is ready to connect.